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Xiaomi Redmi K40 Pro

As an award-winning video production house based in Hong Kong, Carbon has worked with an array of global clients. Xiaomi launched its new RedMi K40Pro in 2021. The smartphone takes its cues from the tradition of ancient craftsmen who produced the finest Damascus swords, which are known for their pure and refined designs. Taking inspiration from the elements, we illustrated the design core with raw elements such as lava, coal and metal, thus demonstrating the intense-yet-natural features of Xiaomi’s design process. The Carbon team is committed to creating dynamic visuals to support brands on product launches with our expertise on video production. We listen with care, execute with confidence and uncover untold stories to help brands deliver messages both meaningful and memorable.

Check out Carbon’s other previous works.